PLUS SIZE FASHION: THE ERZULLIESTA JUNE 2013 (4)

It's that time of the week again, Erzulliestas!

The Erzulliesta June 2013 (4) is now ready to cap off another fierce week. This time, it is on time and if you want to know what happened LAST week. Here is the Erzulliesta June 2013 (3). In a nutshell, it was all about the Fierce+Flaunt and Plus Size Power/Pride.

Moving forward, this week was a little bit more relaxed for Erzullie. There were more announcements than actual plus size style articles. Nonetheless, here is the recap:

#1 It's still June and we are still high on the effects of the Fierce+Flaunt event and everything Filipino. As such the mantra that sets the tone of the week is: "I buy from Local Plus Size Fashion brands".

#2 After the great success of the private launching of the Erzullie Pre-Holiday 2013 collection at the Fierce+Flaunt event, we have announced that we will be publicly releasing it at the Super Sale Bazaar July 12-14, 2013 (10am-9pm) at the World Trade Center, Pasay City.

Aside from this, you also get to enjoy discounts on some of the items of the past collections as well. So if you want to update your wardrobe and maximize your money, you better drop by the fiercest plus size fashion booth in the bazaar!

#3 The much awaited announcement for all the PLUS SIZE MODELS in the Metro and abroad has finally been released. The Next Erzullie Icon Search details have been released and we are now open for plus size model applications. So far we have received 50 plus applications the first week. Hopefully it will break the record of last years which was 1,000 plus if we are not mistaken.

#4 For some trend spotting, during the release of the Resort 2014 fashion collections, the print on print trend is again back in style. Only the women would be able to say if this trend will apply or go bye bye.

#5 And finally, the last of the Erzullie Icon interviews are out. It took us some time before we have released the Kat Catapia interview as we wanted to have a fresh angle on this one. She has been our icon for many years now and we have done so many interviews with her, we wanted to do something that will give some impact. Here it is ladies! The "C" (Catapia) factor.

TOP POSTS:

#1 PLUS SIZE POWER: FIERCE+FLAUNT --- BUILDING A STRONG PHILIPPINE PLUS SIZE FASHION COMMUNITY

#2 PLUS SIZE FASHION: ERZULLIE IN SUPERSALE BAZAAR JULY 12-14, 2013

#3 PLUS SIZE MODEL GO-SEE: THE NEXT ERZULLIE ICON 2013

#4 PLUS SIZE FASHION: THE ERZULLIESTA JUNE 2013 (3)

#5 JOB OPENING: PLUS SIZE PERSONAL SHOPPER (2013)

BUBBLING UP:

#1 PLUS SIZE LIFE: "I AM PROUD TO WEAR PLUS SIZE FASHION" (FIERCE+FLAUNT EVENT)

#2 PLUS SIZE FASHION: ERZULLIE PRE-HOLIDAY 2013 TEASER

#3 PLUS SIZE FASHION: "INTO THE BLUE"

PLUS SIZE MODEL: THE "C" FACTOR (KAT CATAPIA ERZULLIE ICON INTERVIEW 2013)

It took me some time to make this interview final for the great Kat Catapia. After all, she has done so many interviews with us already, I wanted some fresh angle on this one.

To the new Erzulliestas, Kat Catapia is the first ever Erzullie Icon. She was a student of mine in a former school that I have worked in. She is bubbly, likable and a confident plus size woman. At the start of the fashion line, plus size models are sparse. Should there be someone that would come up, they have a lot of restrictions with regards to what they will model. And as most of you may know already, Erzullie is anything but restriction. So I needed somewhat of a miracle back then, and through my office doors, Kat Catapia came to the rescue.

As the brand went on, Kat Catapia, after a long hiatus from the first season of the brand, came back on board as a proper project came for her. It was during the Pre-Holiday 2012 that everything changed for the brand. With her skills and Loren Monares', both of them elevated the brand to a whole new level, giving new vibrance and life to the fashion line. After that, in some sort of magical synchronicity, she also became the Erzullie Icon for the first ever corporate 2013 collection of the brand.

With all these events, it seems like Kat Catapia is always the 'first in everything' but her views on what being a powerful female is differs greatly from that. To her, it's all about using the power you have to make things better. It is with this thought that we have finally solved that mystery as to what makes Kat Catapia such a viable and bankable plus size model and person. She has the "C" factor, and she uses it in all areas of her life to make it a fun-filled one.

Here are her thoughts about the three big C's that she has in her life right now: the Corporate collection, Confidence and of course, being a Chef.

On the current Corporate 2013 collection “Alpha Female”:

I love the corporate collection. The collection brings out the inner tiger of a woman. I actually wear them at work and I got almost all of it already.

This year’s theme was “alpha female” and for me, an Alpha Female knows what she wants to do in her life and knows how to be a leader. Alpha doesn’t always mean that she always has to be on top or be the first but she is a woman of power that knows how to help people perform well to reach the goal. We, as Alpha females, work not for ourselves but for the community to set a better place.

To be an Alpha Female, you just have to believe in yourself and don’t forget to read books. You also need to use your skills to help other people. Reach out to the needy and thank God for all the blessings that He has given you.

On being a confident plus size model:

Education and exposure with other people are some of the factors why I am confident. Head with knowledge can get you anywhere, but knowledge without application is a wasted one. Why not teach other people to impart your knowledge and help them to gain confidence.

I became more confident in plus size modeling because at first I didn’t know that I am capable of doing so. I didn’t know that I can be vain. I seldom take pictures of myself and post pictures at Facebook.

After doing some plus size modeling, I have realized that I can do it. It was my dream when I was a little girl is to be a model. I didn’t expect this but the opportunity came by and I said why not? GO!

When I am in front of the camera a different Kat emerges, this Kat is the fierce one, the serious one. The one who gives orders. Hehehe… I love every shoot of Erzulie. It’s so fun and full of laughter. Makes me hungry!

On being a chef:

I know how to handle a kitchen where all the cooks are men. I use my charms. Those cooks in the kitchen who are older than me are tough but when I use my smile and “pacute eyes” they just follow.

RESORT 2014 FASHION TREND: "PRINT POWER"

One of the latest trends emerging for Resort 2014 is the Print on Print trend, which emerged around the year 2011. It tends to look a little too busy but for those who wants to dare wear this trend, we suggest that you go for contrasting ones and make one print the statement while the other the canvass.

What do you think about this trend? Yay or nay? View the full pinterest board here.

Cheers!

Aries

PLUS SIZE MODEL GO-SEE: (CLOSED!) THE NEXT ERZULLIE ICON 2013

#TNEI2013 IS NOW CLOSED. PLEASE WAIT FOR THE NEXT ANNOUNCEMENT.

*
*
*

DEADLINE OF SUBMISSION OF CORRECT AND FULL PLUS SIZE MODEL APPLICATIONS: SEPTEMBER 30, 2013, MONDAY

Erzullie is now opening the applications for the plus size model go see. We are looking for HIGH FASHION PLUS SIZE MODELS who will take the brand to the next level and have the following requirements:

HEIGHT: 5"0’ AND ABOVE (*1)
AGE: 18 - 34 YEARS OLD (*1)
BUST: 40-47 INCHES (*5)
WAIST: 34-40 INCHES (*5)
HIPS: 43-50 INCHES (*5)

- Must know Erzullie Fierce Plus Size Fashion as a brand and is willing to represent it. As such, the model must be socially adept 
- Must be able to wear sleeveless, tube, VERY high heeled shoes and shorts and open to other possible plus size model projects/editorials. (*2)
- Must be able to do runway and/or high fashion still poses and all the requirements pertaining to it (*2)
- Must have professional portfolio and is professional to work with (*2)                                        
- Must be open to set terms of payment (*3)

Please send the following to our email: erzullie@yahoo.com with the subject: “TNEI 2013”(*4)

FULL NAME:
CITY OF RESIDENCE:(*5)
MOBILE NUMBER:
BIRTHDAY:
AGE: (*1)
BUST (INCHES): (*5)
WAIST (INCHES): (*5)
HIPS (INCHES): (*5)
HEIGHT: (FT. AND INCHES) 

MINIMUM PHOTO REQUIREMENTS: (*2)

- 1 WHOLE BODY PHOTO (*2) 
- 1 CLOSE UP PHOTO(*2)

ADDITIONAL PHOTO REQUIREMENTS: (*2)

- PROFESSIONALLY DONE HIGH FASHION PHOTO/PORTFOLIO (*2) 

Those who has been approved shall be emailed back and invited to the plus size go see within the month of October 2013. DEADLINE OF APPLICATION IS ON SEPTEMBER 30, 2013, MONDAY (*6)

READ CAREFULLY AND UNDERSTAND THOROUGHLY:

*1) With regards to height, for now, this is what we need for the future projects. Age requirements must be achieved at the time you have sent your application. For example: Today, June 18, 2013 your age is 34 but you will be 35 before the go see on October 2013. IT'S OKAY. As long as you are within that age range 18-34 when you have submitted your application, IT'S OKAY.

In another example, you are 17 today (June 18, 2013) and you will only turn 18 years of age after the GO-SEE on October 2013 (ex your birthday is on November 2013 and so forth), unfortunately you will have to wait for next year.

*2) We really need models who are flexible in terms of modeling garments and is confident enough to wear sleeveless and tube.

We are open to both VETERANS AND AMATEURS. If you can do the poses that we require of you, then we are good.

We highly encourage that you get your photos done professionally or at least submit photos that are clear. This way, we can see you better. We HIGHLY ENCOURAGE that you at least submit the MINIMUM PHOTO REQUIREMENTS so that you give yourself a fairer chance when it comes to review. You are not giving yourself justice if you send us NUMEROUS HEADSHOTS and NO BODY SHOTS of yourself (AND VICE VERSA). We will only cater to those who have the minimum requirements to be fair to others who have exerted their effort in following it.

*3) to be revealed when model is chosen for project.

*4) We will only accept applications VIA EMAIL with the CORRECT FORMAT. Any application that has violated this format will be AUTOMATICALLY REJECTED to be fair to those who have complied with the instruction. Thank you.

*5) A lot of your girls are asking if we accept models OUTSIDE OF METRO MANILA, PHILIPPINES. Yes we do. As long as your comfortable travelling to MANILA for the go-see and (if chosen) for the shoots on your own, we are okay.

There are also questions about the sizes. Please see the requirements above. You must have AT LEAST 2 of the measurements down to be accepted.

Example (1) you are good with the BUST AND WAIST but is beyond or short on the hips, IT'S OKAY.

Example (2) you are good with the WAIST AND HIPS but is beyond or short on the BUST, IT'S OKAY

Example (3) you are good with the HIPS AND BUST but is beyond or short on the WAIST, IT'S OKAY.

It is also good to note that you must know how to measure your body because only APPLICATIONS WITH COMPLETE AND CORRECT requirements are going to be accepted.

*6) ONCE YOU HAVE SUBMITTED YOUR APPLICATION, please wait AFTER THE DEADLINE (SEPTEMBER 30, 2013, MONDAY) for the announcement of the RELEASE OF INVITES on all of our social sites which will be around OCTOBER 2013. That is the ONLY TIME THAT WE WILL RELEASE INVITES. We will only review and screen the applications THOROUGHLY AFTER THE DEADLINE.

OTHER FAQ'S:

1. Please read and re-read everything before you ask any questions. Any questions that have been answered by the FAQ’s and this post will not be replied to. ONLY APPLICATIONS THAT CORRECTLY FOLLOWED THE INSTRUCTIONS will be entertained to be fair to those that did.

2. This go-see is for THE NEXT ERZULLIE ICON(s) which will be participating in the ERZULLIE 2014 collections. Models chosen for this plus size model go-see will become Icons and will have designated projects and responsibility for the brand. It's for the FASHION LINE ALONE. We are not a modeling agency (JUST SO WE ARE CLEAR). For the plus size model go-see we may get 1-2 models or none depending on how the go-see turns out and what the 2014 projects need.

This also means that YOU WILL BE MODELLING CLOTHES AND THERE WILL BE CLOTHES ON YOU.

3. It's a plus if you are a natural supporter of the brand or if you have bought and worn Erzullie before.

4. After the deadline, the fashion line will release INVITES via the OFFICIAL EMAIL OF ERZULLIE (erzullie@yahoo.com) ONLY to all the TOP 50 models accepted. Only THE FIRST 15 models to confirm their slot on a given deadline (to be stated in the invite) will be entertained. Only then will they be given instructions on the process of the plus size model go-see.

5. To those who have sent their applications last year 2012 and still want to join this year, OF COURSE YOU CAN. You just have to submit the requirements above again. WE DO NOT KEEP YOUR PORTFOLIO AND INFO WITH US FOR YOUR OWN PRIVACY AND PROTECTION FROM OUR END.

Cheers and good luck!

Aries

PLUS SIZE FASHION: ERZULLIE IN SUPERSALE BAZAAR JULY 12-14, 2013

We are very happy for the positive response last Fierce+Flaunt about the Pre-Holiday 2013 collection! We are going to publicly release it at the SuperSale Bazaar, Hall D, World Trade Center,  Pasay City on July 12-14, 2013 (10am-9pm).

See you girls there!

Cheers!

Aries