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Thursday, October 6, 2011

LOVE NOTE OF THE DAY... ♥♥♥

OCTOBER 5, 2011
11:06 AM
COPYRIGHT ERZULLIE 2011

Just one more day before the big Trendsetter's Bazaar, we just thought that we'd spread this love around! ^^

Super love!

Aries De Guzman

Co-Co

Monday, October 3, 2011

BRAND NEWS! ERZULLIE PRESENTS THE 10 MODELS!

OCTOBER 3, 2011
4:33 PM
COPYRIGHT ERZULLIE 2011



Last October 1, 2011, we had a go see at the Rouge Studio, Ortigas Center, Pasig City. Out of the 411 girls, we sent out 30 invites for the top 30 women that we think can do a great job for our runway. Out of the 30 only 15 reserved. Out of the 15, we were able to meet 10 fabulous models vying for a spot on our fashion show for the HOLIDAY 2011.  

Models who will be chosen shall have an opportunity of a lifetime to represent Erzullie in one of the most prestigious fashion trunk shows in the Metro and gift certificates from the brand.  

Here are the ten models! (in alphabetical order) Who do you think will be able to do the runway? Who do you want to be on our runway? Discuss in our facebook page!

ANDREA, THE TEACHER FROM SAN JUAN CITY

ARLENE, THE RISING PLUS SIZE MODEL FROM CALOOCAN CITY

CAROLINE, THE FREELANCE MODEL/ACTRESS FROM QUEZON CITY

COY, THE MEDICAL REPRESENTATIVE FROM MAKATI CITY

ERIKA, THE NURSE FROM CAVITE

JENNY THE ACTRESS FROM QUEZON CITY

KAREN, THE NURSE FROM QUEZON CITY

KHATRYN THE SELF-EMPLOYED FROM CABANATUAN CITY

KHRISTINE THE BUSINESS WOMAN FROM CABANATUAN CITY

LOREN THE CPA FROM MAKATI CITY


Great luck to all the ladies! We will send out invites soon!

Cheers!


Aries De Guzman

Co-Co

Sunday, October 2, 2011

BRAND NEWS! ERZULLIE IN TRENDSETTER'S BAZAAR!

OCTOBER 2, 2011
2:22 PM


ERZULLIE LOGO FROM ERZULLIE
TRENDESTTER'S BAZAAR POSTER FROM TRENDSETTER'S BAZAAR




Missed us from the last bazaar? We have another one this October 7, 8 and 9, 2011 at the TRENDSETTER'S BAZAAR, Rockwell Tent, Powerplant Mall, Makati City!


Visit our shop and buy our latest Yule 2011 before they run out!


Enjoy 50% off all Holiday 2010 and Resort 2011 Collection as well!
If you go to the bazaar wearing Erzullie or bring the Erzullie Tote bag, enjoy 10% off our current collection!


More Erzullie? Visit our social sites!


FACEBOOK: http://www.facebook.com/erzullie.fiercecurves
TWITTER: http://twitter.com/erzullie
TUMBLR: http://erzullie.tumblr.com/
BLOGSPOT: http://erzullie.blogspot.com/
WORDPRESS: http://erzullie.wordpress.com/

ERZULLIEFIED! PLUS SIZE MODEL GO SEE OUTFITS

OCTOBER 2, 20118:15 AM
COPYRIGHT ERZULLIE 2011
Yesterday, we had our first ever Plus Size Model Go-See. It was also a little chilly, so we decided to wear some nice outerwear. We actually met 9 fantastic women.

I wore the high-waisted, girdle skirt from the Holiday 2011 collection and the golden brown chaleco.



COPYRIGHT ERZULLIE

Berna wore our light peach, silky outerwear. The one reviewed by Fashion Beauty Truth Love Manila.

COPYRIGHT ERZULLIE 2011
Of course you don't have to pose like us when you wear it. Hahahaha. Kidding!

I hope you girls get ideas on how to wear your Erzullie Outerwear! 


Cheers!

Aries De Guzman

Co-Co

Saturday, October 1, 2011

PLUS SIZE WOMEN CAMPAIGN: "NOW, I'M FIERCE"

October 1, 2011
5:49 pm
ERZULLIE PLUS SIZE WOMEN CAMPAIGN: "NOW I'M FIERCE"
Erzullie is a brand for plus size women empowerment through fostering self-love from within. We do that through providing fashion items for these women to feel beautiful in themselves. It's like "Finally, may nagkasya sa akin na para sa age ko." (Finally, something fits that is fit for my age!)

When we started this business almost a year ago (Erzullie officially launched on November 6, 2010), we wanted to have a campaign that would jive with what the brand really is and at the same time, targeted solely for the plus size women, before our first year anniversary. I have actually conceptualized this way before and though that we'd actually put it on hold for a while due to some circumstances.


Turns out, when it is meant to be... it's meant to be.

We joined Empresario Manila and then we had the push needed for us to make this video for the "Now, I'm Fierce" campaign.

The "Now, I'm Fierce" campaign is about plus size women inspiring other plus size women with their own stories on how they finally accepted their curves and combined it with fashion to further empower themselves as women.


I actually hope that there are other plus size women out there who would join in and share their own stories on how they have finally accepted their bodies and how now they are fierce...

We will be uploading  the video soon.

Fingers crossed,



Aries De Guzman

Co-Co