PLUS SIZE LIFE: "I BUY FROM LOCAL PLUS SIZE FASHION BRANDS"

We are still on a high after the Fierce+Flaunt event. Still continuing the spirit of both Filipino and Plus Size pride, the Erzulliesta mantra for this week is "I buy from local plus size fashion brands".

We know that it is somehow hard to find local plus size fashion brands at times, but rest assured we are all here to serve your needs. Aside from Erzullie, plus size fashion lines like Bilbiling, Chubbly, Love Curves, Tby, Ward88 and the like are all present and ready to give you your fashion fix. I also heard that Karimadon has plus sizes! Hopefully, by the next Fierce+Flaunt event, we would be able to invite more plus size brands for you to shop from.

Super hugs, ladies! Let's do this! Plus size women unite!

Cheers!

Aries

PLUS SIZE FASHION: THE ERZULLIESTA JUNE 2013 (3)

Greetings, Erzulliestas!

Well it is time to wrap the week up! We know it's late again but you know we had an event last Saturday and we must admit that we needed some rest. Hehe. But fret not, let's start catching up with your favorite plus size fashion brands!

For some context, you can read up on the last issue: The Erzulliesta June 2013 (2)

This week is all about pride for us --- Philippine and Plus Size.

#1 We started off with the plus size mantra that has been making waves in twitter (if we can say so ourselves lol). In spirit of the Fierce+Flaunt event happening last Saturday, the plus size mantra was "I Am Proud To Wear Plus Size Fashion".

#2 Speaking of the event, we have been announcing left and right developments about it. The slots were running out fast and well, we had 50 guests that reserved! The slots got filled up on the day of the deadline. We are very thankful for that! We also shoot out a small announcement the day before. The event was a huge success! A lot of plus size fashionistas went to the event in their fiercest outfit and if you are curious for more details, we have made the event post already.

#3 The same week we also had the Philippine Independence day. True to our culture, we have found some awesome Filipina giggles. And then we share our thoughts on what we think freedom means for a plus size woman.

#4 Our family is also growing, as such we definitely need more personal shoppers! If you think you have what it takes to handle our fierce Erzulliestas, by all means apply!

#5 As we went near the end of the week, we just had to take a look back at the Erzullie Pre-Holiday 2012 collection. After all, it is one of the most definitive decisions we have ever made as a brand. It was the first time that Berna and I have parted ways and divided the seasons among us fully. Ch-ch-check it out!

#6 Of course, what would Erzullie be without some fashion news? We know that the Resort 2014 collections has not been fully out yet. However, we are already observing some trends occurring. Short dresses are prevalent for Resort 2014. Question is, will plus size women buy it?

#7 Finally, remember the discussion about the cropped top? (Yeah, I even mispelled it.) Well, last minute, we were able to pull it off (Self high five!) in a different way (rewind of the high five). It may not be the exact sketch, but hey! It's still smexy fierce. So to give you girls some expectations of what the Erzullie Pre-Holiday 2013 collection would look like.

TOP POSTS:

#1 JOB OPENING: PLUS SIZE PERSONAL SHOPPER (2013)

#2 PLUS SIZE FASHION: FIERCE+FLAUNT PLUS SIZE SHOPPING EVENT THIS JUNE 15, 2013!

#3 PLUS SIZE OPINION: WHAT FREEDOM MEANS FOR A PLUS SIZE WOMAN

BUBBLING UP

#1 PLUS SIZE FASHION: ARE WE READY FOR SOME PUNK ACTION?

#2 PLUS SIZE MODEL: LOREN MONARES IN ERZULLIE COUTURE

#3 PLUS SIZE FASHION: "INTO THE BLUE"

PLUS SIZE POWER: FIERCE+FLAUNT --- BUILDING A STRONG PHILIPPINE PLUS SIZE FASHION COMMUNITY

It is time ladies. No longer are we just, Erzulliestas, but we are now also part of a bigger community --- the Philippine Plus Size Fashion industry. Of course, it is fun to have our own universe here and there is definitely nothing wrong with that. But somehow, combining and meeting our other fashion blood sisters and cousins out there makes our existence so much richer and definitely a bit more fun.

Last night taught me that. As I saw plus size women from different fashion sides combining and mingling in one amazing plus size shopping event, all that I can see is the possibility of creating, with these women, a stronger Philippine Plus Size Fashion community. These plus size women, at the end of the day, no matter what the plus size style preference has something to share and connect with. They all have some strength to spare and wisdom to take in. The support for each other and sincere desire to uplift and have fun with each other in the event is utterly breathtaking and heart warming. It is this positivity that we all need as plus size women. In fact, I feel that this is the energy that we need to start making our community stronger.

I knew in my heart last night that this is it. It is time my fellow plus size fashionistas to start rallying together and meeting each other. Together, all of us --- plus size fashion brands, designers and consumers, can create a vibrant plus size fashion industry, where all curvy women can feel proud and safe for who they are and what they like.

We are a force to be reckoned with ladies. Why not exert that power? No longer should we beg for attention, when we can command it ourselves. No longer should we crave acceptance from others when we can just give that to ourselves and be with other women who think and feel the same. The Fierce+Flaunt plus size shopping event showed me that. You girls, showed me that.

As a plus size fashion industry lover, you girls made me realize that there is nothing to fight for, but there is something to strive for and that is creating a stronger and bigger Plus Size Fashion industry. And with the help of every sincere and passionate plus size woman out there, we can make it happen. We can all do this. All of us for ourselves.

You know why? Because we are Plus Size Filipinas, we put the "F" in the "Fierce" and the "Flaunt".

'Til the next event ladies! (We hope to invite more plus size brands in the future. Watch out for the announcement! For now, here are the photos of the event.)

ERZULLIE PLUS SIZE DESIGNER, BERNA CUEVAS, GIVES A SHORT FASHION PRESENTATION OF THE PRE-HOLIDAY 2013 COLLECTION

CREATIVE DIRECTOR AND OWNER OF CHUBBLY, CHAMI VIRAY, GIVES A SMALL TALK ABOUT HER LATEST COLLECTION

THIS YELLOW CANARY CHUBBLY DRESS IS TRENDY AND CHIC! WORN BY KAYE RICARDO

ERZULLIE ICON AND PLUS SIZE MODEL, KAT LOPEZ, SHOPPING SOME CHUBBLY GARMENTS

CHUBBLY GIRLS AND ERZULLIESTAS ENJOYING THEIR SHOPPING AT THE EVENT

JEN MONARES, SISTER OF ERZULLIE ICON AND PLUS SIZE MODEL, LOREN MONARES, SHOPPING SOME ERZULLIE

PLUS SIZE BLOGGER, LORNA CAMPILAN (EXTRASEKSI), LOOKING GLAMOROUS IN A WHITE SEQUINED DRESS BY CHUBBLY

SERIAL ERZULLIESTA, AZAZA RODRIGUEZ AND HER FRIEND, CHESCA CABONOT IN THEIR CHIC CASUAL STYLE!

MAE VILLAROMAN LOOKING BOHO-CHIC IN CHUBBLY

ERZULLIE ICON AND PLUS SIZE MODELS, LOREN MONARES AND KATRINA CATAPIA, IN THE LATEST ERZULLIE PRE-HOLIDAY 2013 COLLECTION

STYLE TWINS! ERZULLIE ICON, KATRINA CATAPIA AND ERZULLIE DESIGNER/CO-OWNER, ARIES DE GUZMAN, IN THE LATEST PRE-HOLIDAY 2013 COLLECTION OF ERZULLIE

JEN MONARES SHOPPING SOME ERZULLIE

EJ EVANGELIO BROWSING THROUGH THE ERZULLIE RACK

ERZULLIE ICON AND PLUS SIZE MODEL, LOREN MONARES WEARING ERZULLIE

JEN MONARES STRIKES A POSE IN FRONT OF THE FIERCE+FLAUNT BANNER

CHUBBLY, ONE OF THE HIPPEST PLUS SIZE BRANDS IN THE METRO!

CHECK OUT THESE CHUBBLY SHOES!

ERZULLIE ICON AND PLUS SIZE MODEL, KATRINA CATAPIA, BEING ASSISTED BY PERSONAL SHOPPER, HANNA FRIALDE

ERZULLIE DESIGNER, BERNA CUEVAS, ASSISTS JANINA ENRIQUEZ

THIS IS WHAT GREETED THE PLUS SIZE FASHIONISTAS AT THE ENTRANCE!

JANINA ENRIQUEZ IN A STUNNING BLUE NUMBER

EJ EVANGELIO LOOKING LOVELY IN FLORALS

LORNADAHL CAMPILAN IN THIS CASUALLY CHIC BLUE AND WHITE POLKA DOT ROMPER

Cheers!

Aries De Guzman

PLUS SIZE FASHION: PRE-HOLIDAY 2013 EXPECTATIONS --- OH CROP(PED TOP)!

The First ever Fierce+Flaunt Plus Size Shopping event is about to happen later. Berna and I could not contain our excitement and we decided to take a photo of one of the ensembles of the Pre-Holiday 2013 collection.

Remember when I have asked you girls about a cropped top? We really appreciate it. Berna and I were able to produce some before the event and we are so happy. Partnered with this skirt --- oh yeah! Smexy!

Lol. Thank you again for the continued love and support that you girls give the brand. It is because of you that is why we still exist.

See you girls later!

Cheers!

Aries

PLUS SIZE EVENT: FIERCE+FLAUNT PLUS SIZE SHOPPING EVENT IS ON TOMORROW!

Tomorrow is the Fierce+Flaunt Plus Size shopping event! We are so excited! We are currently putting finishing touches to our Pre-Holiday 2013 collection, and I must say that it's really glamorous! See you there, Erzulliestas!

Cheers!

Aries