PLUS SIZE FASHION: #OOTD “URBANE”

BUY ERZULLIE PRE-HOLIDAY 2014 DRESS

I personally think that a plus size woman looks the most elegant when she is in an outfit that she can breathe, eat, walk and dance in. There is a feeling of unscripted freedom, poise and grace radiating from her whenever you can see she is confident and comfortable in what she’s wearing.

Today’s #OOTD is all about looking sophisticated in just one easy step --- wearing a dress. The ensemble is made up of Erzullie’s Pre-Holiday 2014 dress. We just cinched it up with a belt and grounded it with some black heels and for fun, a pop of colored clutch.

Available at the Erzullie Showroom, Villa Sole, Manggahan, Pasig City. Book here:

You can also buy online:

Cheers!


Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE FASHION: #OOTD “UNAWARE”

BUY THE ERZULLIE PRE-HOLIDAY 2014 VEST
BUY THE ERZULLIE HOLIDAY 2013 SKIRT

There is always something so cool and chic about a woman who is unaware that “she just is”. That is the feeling I get whenever I see this #OOTD.

The basic top, Erzullie vest and blue skirt, looks plain individually, but when placed together and laced with a rocking chain belt, you got yourself a strong ensemble.

You can get these items via the Erzullie Showroom, Villa Sole Condominium, Manggahan, Pasig City. Book your appointment here:

Cheers!


Erzullie is a fierce plus size fashion brand from the Philippines dedicated to serving exclusive designer styles to the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE FASHION: #OOTD “TRIPLE C”

BUY ERZULLIE PRE-HOLIDAY 2014 VEST
BUY ERZULLIE RESORT 2013 DRESS

Go casual, chic and colorful for a nice stroll in the city! This OOTD is made up of Erzullie’s Resort 2013 boho dress and Erzullie’s Pre-Holiday 2014 brown vest. Add a shimmery clutch and a pair of light heels and you are great to go!

Cheers!


Erzullie is a fierce plus size fashion brand from the Philippines dedicated to serving exclusive designer styles to the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE FASHION: #OOTD “THE VEST OF ME”

BUY ERZULLIE PRE-HOLIDAY 2014 VEST (PHP 800)
BUY ERZULLIE PRE-HOLIDAY 2014 DRESS (PHP 880)

Cool, easy and chic. Sometimes the only thing you need is a great statement item to amplify your whole style. Enter Erzullie’s Pre-Holiday 2014 vest. It’s partnered with Erzullie’s brown basic shift dress from the same collection. Add some cool shades, brown wedges and another interesting clutch and you are good to go!

Cheers!


Erzullie is a fierce plus size fashion brand from the Philippines dedicated to serving exclusive designer styles to the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE NEWS: ERZULLIE PRE-HOLIDAY 2014 AVAILABLE ONLINE ON AUGUST 3, 2014, SUNDAY!

Great news, Erzulliestas!

You will be able to order the latest Pre-Holiday 2014 collection ONLINE (www.erzullie.com) on August 3, 2014, Sunday. Check back with us soon!

How to order online? Click this link: http://www.erzullie.com/p/how-to-order_6.html

Want to shop them on the spot? Book an Erzullie showroom appointment today!

Cheers!


Erzullie is a fierce plus size fashion brand from the Philippines dedicated to serving exclusive designer styles to the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE NEWS: (DESIGNER’S THOUGHTS) ERZULLIE PRE-HOLIDAY 2014 SHOOT TOMORROW

Yeah. It’s the obligatory post of my thoughts before a season’s photoshoot, but don’t worry. I will take this in a different route. It’s not the usual nervous feelings that I get.

Actually, I feel kind of grateful this time. Things have been really different for Erzullie lately. With the correction of our fashion clock, our activity has been from mild to wild. I actually feel grateful for all of the Erzullie Icons and the whole team for being patient with regards to all the projects as it has been constantly on for quite some time.

Almost every weekend, there is an activity for the team and appointments in the showroom are also starting to become a daily matter.

So what does this have to do with the photoshoot tomorrow? Well, the Pre-Holiday 2014 collection has been open for pre-selling since June. It has only been publicly released this July and now by August we will be selling it online. I feel grateful because even though we haven’t gone to the traditional route of “shoot first-before sell”, Erzulliestas embraced the changed with us and for that, we are forever grateful.

So tomorrow, may just be another season shoot but I have a feeling that it’s going to be different this time. Will post the behind the scenes photos in instagram but for the followers of the website, I will post some here too.

Thank you, Erzulliestas! Wish us great luck tomorrow!

Cheers!


Erzullie is a fierce plus size fashion brand from the Philippines dedicated to serving exclusive designer styles to the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE NEWS: ERZULLIE PRE-HOLIDAY 2014 OPEN FOR PRE-SELLING!

The Erzullie Pre-Holiday 2014 collection is now open for pre-selling!

Can’t wait for the public release of the Pre-Holiday 2014 “GLITZY” collection on July 18-20, 2014 (11am-10pm) at the SuperSale Bazaar, World Trade Center, Pasay City? Buy it now via the Erzullie Showroom at Villa Sole, Manggahan, Pasig City. Book an appointment here: http://www.erzullie.com/p/erzullie-showroom.html

Glamorous new dresses and coats await you! Also, 50% off on selected items. Book now!

PROMO UNTIL JULY 12, 2014 ONLY.

Cheers!


Erzullie is a fierce plus size fashion brand from the Philippines dedicated to serving exclusive designer styles to the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE STYLE: ERZULLIE ICON KAT LOPEZ IN ERZULLIE FOR UMA AWARDS 2014

Erzullie Icon Kat Lopez wore the Erzullie Pre-Holiday 2014 red dress for her nomination in Wave 89.1’s Urban Music Awards 2014 held in Samsung Hall, SM Aura. She may not have won the category she was nominated for, but you can’t deny the fierceness of this Erzulliesta!

Now onto to the Walang Masama music video!

Cheers!


Erzullie is a fierce plus size fashion brand from the Philippines dedicated to serving exclusive designer styles to the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE NEWS: A SNEAK PEEK AT THE ERZULLIE PRE-HOLIDAY 2014

Yesterday, I have posted this in our Instagram account, as I was having fun around the Erzullie Showroom. Check out some of the pieces that you will get in the Erzullie Pre-Holiday 2014 collection!

These pieces will be released on July 2014, but for those who want to buy it earlier, we will be selling it exclusively at the Erzullie Showroom this June. So stay tuned for the details.

And oh yeah, I am temporarily naming it the “Hype” collection --- as these statement pieces will definitely your 'hype woman' as you walk by!

Cheers!


Erzullie is a fierce plus size fashion brand from the Philippines dedicated to serving exclusive designer styles to the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE NEWS: ERZULLIE PRE-HOLIDAY 2014 FINISHED BY THE END OF THE WEEK

Great news, Erzulliestas!

The Erzullie Pre-Holiday 2014 collection will be finished by the end of the week and we will be publicly releasing it by July 2014. However, for those who would like to buy it before the release, you can exclusively get it at the Erzullie Showroom in Villa Sole, Manggahan, Pasig City. Details to be released soon!

Expect cropped jackets, sleeveless coats and dresses.

Cheers!

Erzullie is a fierce plus size fashion brand from the Philippines dedicated to serving exclusive designer styles to the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE NEWS: ERZULLIE PLANS TO INCREASE SIZE RANGE, WANTS TO CATER TO US SIZE 16-22

We heard your suggestions, Erzulliestas! We are now in the process of increasing our size range.

As some of you may know, in May 2010-Resort 2012 we catered to US size 12-18 only. Then after some research and experience, we have moved up the size range to US size 14-20 for Pre-Holiday 2012-Resort 2014. And now, Erzullie designer, Berna Cuevas, just announced that we are again increasing our size range. This time from US size 16-22.

It is yet to be fully confirmed, but seems like Berna has started redesigning the sizing of the upcoming Pre-Holiday 2014 collection.

More details soon!

Cheers!


Erzullie is a fierce plus size fashion brand from the Philippines dedicated to serving exclusive designer styles to the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE NEWS: A SNEAK PEEK AT THE ERZULLIE PRE-HOLIDAY 2014 COLLECTION

It’s still summer and yes, we are still in our 2 week vacation (be back on April 29, 2014!), but I can’t help but to share this nice little preview given to me by co-designer, Berna Cuevas.

Can I have a “fierce” in here, ladies? Fierce!

Cheers!


Erzullie is a fierce plus size fashion brand from the Philippines dedicated to serving highly exclusive designer styles for the empowered Erzulliesta. Shop online: www.erzullie.com