PLUS SIZE FASHION: IN THE MOOD FOR...

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Cheers!

Erzullie is an invite-only fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Get invited: www.erzullie.com

PLUS SIZE MODEL: YONON KOFFA #TNEI2017 TOP 5

The first time I have met Yonon Koffa, she actually participated in the Plus Size Model Open Shoot. Truth be told, the whole team was excited. For the first time, a woman who is proud of her morena skin has applied and for us, it was one of those yummy fashion treats that the fashion gods would bestow every now and then.

We felt really good that day.

She approached a bit shy, a bit tentative, but as soon as she warmed up in front of the camera, I saw that there was a spark inside of her. She knew that she finally belonged in this Erzullie tribe and now, here she is --- part of the top 5 for The Next Erzullie Icon 2017.

And with that in mind, we asked her --- who does she represent as an Erzulliesta? And this is what she replied:

"I represent those who are misunderstood. Those who hide in the shadows. Those who think negatively about themselves because of their size or the color of their skin. That one girl in class who had no friends. The shadow underneath a shadow.

I used to be that girl. I used to be ridiculed because I was different. They called me fat and ugly. At the age of 10 I already wished I was dead. I wished I was invisible. They called me names because my dad is black. They laughed at me because I was fat. I didn't want to go out because I was scared to be laughed at. I was scared to love because I was scared to be rejected.
Have you ever felt that way?

I learned to speak out my mind. I finally had a friend. She showed me that looks are nothing. Despite the color of my skin and size she talked to me and made me realize that the world is much bigger than what I thought it was. She opened my eyes.

Now? I am an independent woman. I work for my family, my true friends and myself.

Don't think of the color of your skin or how big you are. These will not and will never make you less of a person. We are beautiful! Live life to the fullest! We only live once. Make the best out of it. Be confident! You are smart! You are beautiful! We are women with power. Women with curves. Women with inner and outer beauty. Do not let anyone tell you that you are less of a person or tell you who you are. You know who you are!

You are confidently beautiful. Flaunt it!" - Erzulliesta Yonon Koffa

Cheers!

Erzullie is an invite-only fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE FASHION: IN THE MOOD FOR...

Want this #OOTD? Sign up and get an invite below!




Cheers!

Erzullie is an invite-only fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Get invited: www.erzullie.com

PLUS SIZE FASHION: ERZULLIE IS 7 YEARS OLD!

HAPPY BIRTHDAY ERZULLIE!

7 years of full on fierce curves! Wow. I am eternally grateful. You girls have always been there through all of our changes.

From being mass produced to high quality demi-couture pieces. From exclusive photoshoots and now to our legendary and fierce open shoots. From 4 collections --- now to 6. From bazaars to our own showroom where legendary fierce plus size parties, shopping and events are made. From base prices to Erzulliesta prices --- you ladies (and more of you) are indeed joining the ride!

You ladies are our greatest patrons and abundant boss babes and we are eternally grateful.

With every re-invention, you ladies were supportive and for that, we are eternally grateful.

Above all, with every new Erzullie Icon shuffling, you ladies were telling us the perspective we need to represent what fierce curves really mean. For that, we are eternally grateful.

Seven sexy fierce years, ladies! You helped us grow into the fiercest brand that we are right now. You are indeed the reason that we are who we at the moment and will still be the reason of our evolution for tomorrow.

Thank you again and here is to more years of fierce curves! Believe us, this is just the tip of the iceberg or even the tiniest tip of it.

I see this brand continuously growing, connecting more fierce plus size women every year --- making the voice for empowered plus size women even stronger than before. I plan to make this bigger than it is already, ladies and I know with your help and the future Erzulliestas joining us --- it's going to happen.

Keep the fierce,

Mother Fierce

Erzullie is an invite-only fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Get invited: www.erzullie.com

PLUS SIZE POWER: "WOULD YOU DO THAT TO YOU?"

Before you do anything to your partner... ask this question.

Cheers!

Erzullie is an invite-only fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Get invited: www.erzullie.com