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Thursday, December 24, 2015

PLUS SIZE DESIGNER: HAPPY HOLIDAYS!



We just want to wish you ladies a very fierce holidays! Work that kitchen and chat magic in the parties, Erzulliesta!

Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com


Thursday, December 17, 2015

PLUS SIZE DESIGNER: 2016 WISHES FOR OUR ERZULLIESTAS



... And you thought we forgot about you, ladies.

Apologies for the late reaction. We have really been doing some serious ground work as we are gearing up for 2016. To speed you up, we have already announced the opening of #TNEI2016 and we are also preparing for the opening of the upgraded Erzullie. Hopefully, you ladies will love it. Can't think of anything else.

And so, on to our WISHES.

#1 May the fierce be with you.

I know. Cheesy Star Wars stuff, but you got to hand it to me, it was a nice pun. But seriously, for 2016, I hope that you ladies always remember your power. Sometimes, we get too caught up with the things going around us and compromise so much of ourselves, we forget the truth that we are shedding our powers for nothing. Total no-no for us, Erzulliestas.

#2 Love, love, luvy-dub-dub

Not alluding to the Aldub craze, but in all seriousness, every Erzulliesta can deserve some classic love stories. A gentleman meets a lady (that's you) --- they take their time to know each other, fall in love and viola! An epic love story.

But what about the taken one? Well, we hope that you ladies find a refreshment of your relationships and may it become spicier than ever!

#3 May you re-live the era of Destiny's Child's Charlie's Angels days

I am talking about your independent woman streak. I know that is not going to be a problem with you ladies, of course. But whether it is vintage or designer item you are flaunting, just take pride in the fact that you bought it with your own money. Being independent, as DC would say, is never easy, but us, Erzulliestas? We do it in style --- fierce curves way.

Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com


Wednesday, December 9, 2015

Thursday, December 3, 2015

PLUS SIZE EVENT: 2016 ERZULLIESTA INVITES



We will be opening our showroom doors again by 2016! Who wants to get an invite to the event? Sign up below.




Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com


Wednesday, December 2, 2015

PLUS SIZE DESIGNER: TAKE AND LEAVE 2015



Well, it's December. And as the new year ends, what are the things that I would like to take from 2015 and leave with? Even more important, what's yours?

TAKE:

1) General Spirituality. I can't even really think of surviving without it.

2) True friends. I love how the Universe tend to sift my friends for me. Old and new as long as true, they stay with me.

3) The wisdom I gained from the almost 6 month hiatus. I have been yapping about the break I took. Haha. I know. But, as I have always said it was another form of business investment and that's me. I saw things that went wrong, what could have gone right and how I can use it to make it better.

LEAVE:

1) Christmas light friends. 'Nuff said. You know the type that only appears when the season is merry.

2) Unnecessary self-sacrifice. When being a martyr is about boosting your ego, when it's supposed to be done for the purest of reasons --- love.

3) Fear of the new. I'm an old maid. Haha. I like things to stay the same and me being comfortable with it. But, if there is one thing permanent in life, it's change. The hiatus actually taught me some skills on making myself feel comfortable with it. Baby steps but I will get there.

Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com


Tuesday, December 1, 2015

PLUS SIZE NEWS: ERZULLIE DECEMBER ANNOUNCEMENTS



We constantly talk about the changes we are about to implement in Erzullie. As many have noticed, we didn't put out a Pre-Holiday and Holiday 2015 collection. We took a break and well, here is the first announcement.

In preparation of the major changes we will announce on January 2016, we will be closing our online shop and showroom for public access from December 1-January 31, 2016. But don't fret Erzulliesta, to those who are part of the VIP list, you still get to access our showroom. Just reply to the newsletter we have been sending you ladies (go ahead! Check it out right now.) and set an appointment.

Questions? PM us in Facebook (we answer faster there).

Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE POWER: ON FRIENDS AND OTHER PEOPLE



How to sift friends and let go of people. I am always cautious of friends who only arrive when things are going well for me. I appreciate those that wanted me even though I have nothing to offer. Life is too short for "Christmas lights" friends. Only there when the season is merry.

Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

Wednesday, November 25, 2015

PLUS SIZE NEWS: BLOG TOO SLOW? TRY INSTAGRAM!




The daily dose of fierceness is easier there. I mean, we still update this every time we can, but if you want real time... head on to instagram (@erzullie_plussize) and follow us.

Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE DESIGNER: "SO, WE GOT BUSY."



Hi, ladies!

I know that it has been a while. We went MIA and well it has been more than a month since our last post. How crazy is that?

Well, we tried and we pushed but we just know when it's time to take some rest and it's a good thing that we did. We have finally found something that we know we will definitely love serving you girls with.

For now, let's keep it under wraps.

But one thing is for sure, when we said, "fiercer" --- we mean it. And yes, we definitely missed you.

Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

PLUS SIZE NEWS: #TNEI2016 IS ON! PREPARE FOR JANUARY 2016



You know it, ladies.

Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

Tuesday, September 22, 2015

PLUS SIZE EVENT: PICK YOUR PRICE SALE (PHOTOS)



We would like to thank all of the Erzulliestas that went to the Pick Your Price Sale event last September 19, 2015 at the Erzullie Showroom, Legrand II, Eastwood City, Quezon City. Check out the event photos.

'Til the next event, ladies!






Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

Monday, September 21, 2015

PLUS SIZE DESIGNER: "WHEN THEY SEND SIGNS"



I had a chat with an Erzulliesta in one of the events. It was her first time in the showroom and she was so happy to have "solo time" in it. She tried all of the items and bought a lot. She was very happy to finally find clothes that she loves in her size.

At the register, she told me, "You should start making new designs again."

I looked at her and smiled, "Yes, miss. As soon as we tie up some loose ends, we will."

She paid for her items and with a happy feeling, she grabbed her Erzullie loot and headed for the door. "I'm serious --- you should keep on doing this. These designs are fierce. No one else can do this." I smiled back and nodded. We gave each other a "beso" and she headed out.

I had this experience right after I "came clean" in one of the posts. As I told you ladies, I'm opening up and well, hopefully this will actually help me decide what's best --- for me and the brand.

I know that there are a lot of amazing Erzulliestas ready to support us for what we do. Truth be told, there are times that I wonder if we are still good enough. But after shedding doubt on my own talents and skills, the Universe, as it seems, always try to calm my nerves.

Maybe I should still give it a go. But even if I do, what path do we take? I am so insecure with my business instinct lately. I don't know why.

But, I guess for now, I'll take the sign. After all, I don't have answers from within, might as well take answers from the outside.

Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

Sunday, September 20, 2015

PLUS SIZE DESIGNER: "COME CLEAN" (THE TRUTH ABOUT ARIES)





Many have noticed that the blog activity of Erzullie has definitely lessened. Many are also wondering why is the last collection Resort 2015 --- where is Pre-Holiday? Is there going to be Holiday? What's going on?

As previously mentioned, we got a little burned out. Not going to lie. Being in business can be a b*tch, but truth be told, we can't think of any other way to live. Right now, Berna and I are individually taking our time to explore other dimensions of ourselves as women and plus size designers. And yes, we are still best friends (best friends before business, we always say).

So, I have decided to share with you instead, our journey towards the re-boot of Erzullie. We will definitely be back on the "regular programming" and once we do, well, rest assured it is with ultra-fierce levels.

Talking about better look, better and more accessible designs. So many things really. Once I nail them down, we'll definitely share.

But for now, I am sketching for the new collection. This is just partial. If you want to see some real time, head on to our instagram account.



Cheers!


Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

Saturday, September 12, 2015

PLUS SIZE POWER: "TIME TO MOVE ON"



Because darkness can only consume you so much... at the end of the day, it's your decision to end things that no longer serves you that will bring in the light.

Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

Saturday, September 5, 2015

PLUS SIZE FASHION: #OOTD "CONSERVATIVELY CROPPED"



Who says cropped tops can't be conservative? Pair it up with your high waisted A-line skirt and you are good to go!



Try and buy at the Erzullie Showroom, Legrand II, Eastwood City, Quezon City. Cash/Master Card/Visa Credit Cards are accepted. Book your appointment here:




Cheers!


Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com






Friday, September 4, 2015

PLUS SIZE DESIGNER: "IT WAS A BLUR"



I'm not going to lie. What's happening to me is not funny. I'm also not going to lie. I am enjoying my time off from Erzullie.

There. I said it.I got burned out. Don't get me wrong. It doesn't mean that I am quitting the industry or what. I just want to have a step back and appreciate what was lost, gained and everything in between.

There are times when I receive news of it, I am glad that I have taken a break from it. Believe me, just like any industry, you also get stupid news every now and then. Then, there are some tidbits that you wish you were back.

Yes. We are still doing events. We even came up with this interesting one: "Pick Your Price Sale" Honestly, I am excited to push this event. I want to see how it's going to be received by the Erzulliestas. Hopefully, it's positive so that we can make it as a mainstay annual event.

But recently, I have been doing other jobs just to gain more experience and at least exercise my brain a little bit. If you keep on constantly doing one thing for so long, you sometimes become stale and that is one thing that you definitely do not want to have as a designer.

I miss making concepts, creating fierceness. I actually want to see something new on our roster already. We have been slowly promoting the Resort 2015 collection, even I am getting tired of it. I want something new. I want something fresh. But I have to be patient. I know myself. I'm not ready. There's something missing and until I find it, I can't pick up another pen to draw a new collection.

God damn. I need to get myself together. Send me good vibes, will you?

Love you, ladies.

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

Thursday, September 3, 2015

PLUS SIZE EDITORIAL: BERNA CUEVAS | "CURVE AND YELLOW"



This is basically long overdue and very random. It just happened at night out of boredom and well, here we are. Erzullie designer, Berna Cuevas, getting her fierce on. Credits in the photo.




Cheers!


Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

Wednesday, September 2, 2015

PLUS SIZE EVENT: PICK YOUR PRICE SALE! (SEPTEMBER 19, 2015)



You control the price*! Join Erzullie’s Pick Your Price Sale, happening on September 19, 2015, Saturday, 1PM-6PM at the Erzullie Showroom, Legrand II, Eastwood City, Quezon City.

Buy any Erzullie item at the price you pick --- as low as PHP 400 to as high as PHP 900*! Cash/Master Card/Visa Credit Cards are accepted.

20 SLOTS ONLY. Register now:



*Price options are in increments of PHP 50, hence: PHP 400, PHP 450, PHP 500, PHP 550, PHP 600, PHP 650, PHP 700, PHP 750, PHP 800, PHP 850 AND PHP 900

See you there, ladies!

Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

Sunday, August 2, 2015

PLUS SIZE FASHION: ERZULLIE RESORT 2015 (CAMPAIGN 4 OF 6)




Get your fierce on, ladies! Check out the hot new pieces at the Erzullie Showroom, Legrand II, Eastwood City, Quezon City. Cash/Master Card/Visa Credit Cards are accepted. Book your appointment today:





Buy the collection online:






Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com



Saturday, August 1, 2015

PLUS SIZE FASHION: ERZULLIE RESORT 2014 (LOOK 5)


Working your curves usually makes or breaks the dress. So make sure you that you adorn them with confidence and pride --- the best make over you can ever give.

Buy the dress online:





Buy the Resort 2015 collection:





Buy and try at the Erzullie Showroom, Legrand II, Eastwood City, Quezon City. Cash and Credit Cards are accepted. Book your appointment here:





Cheers!


Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com



Friday, July 31, 2015

PLUS SIZE FASHION: #OOTD "UNDERSTATMENT"



Let the lady do the talking, I always say. This Erzulliesta style is just one of those outfits that just serves fierceness on a simple and effective platter. Don't you think?

Buy this dress online:





Buy and try at the Erzullie Showroom, Legrand II, Eastwood City, Quezon City. Cash/Master Card/Visa Credit Cards are accepted. Book an appointment today!





Cheers!


Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com



Thursday, July 30, 2015

PLUS SIZE FASHION: #OOTD "THE DOÑA"



Because Erzulliestas are always in command of their life and situation, like a "DOÑA" that she is is.

Buy the skirt online:





Try and buy at the Erzullie Showroom, Legrand II, Eastwood City, Quezon City. Cash/Master Card/Visa Credit Cards are accepted. Book your appointment here:





Cheers!


Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com



Monday, July 27, 2015

PLUS SIZE POWER: "SPEAK YOUR TRUTH"



Because there is no other way to live life.

Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

Sunday, July 26, 2015

PLUS SIZE FASHION: ERZULLIE RESORT 2015 (LOOK 4)



Buy the dress online:



Buy the Resort 2015 collection:



Buy and try at the Erzullie Showroom, Legrand II, Eastwood City, Quezon City. Cash and Credit Cards are accepted. Book your appointment here:



Cheers!


Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com

Saturday, July 25, 2015

PLUS SIZE FASHION: THE 5 INTERN OUTFITS (BEHIND THE SCENES)



One of the projects that our intern Audrey Arias has to do would be to style 5 outfits. We would like to thank Erzulliesta Carol Perla for make up and Berna Cuevas for the hair. Photography by Aries De Guzman. Check out the behind the scenes photos.

MAKE UP TIME!
ERZULLIESTA CAROL PERLA DOING THE MAKE UP
THE GRAVITY OF THE STYLE SITUATION
THE SHOES

THE BELT

THE BAGS

ERZULLIE INTERN, AUDREY ARIAS


Cheers!

Erzullie is a fierce plus size fashion designer brand from the Philippines dedicated to serving the style of the empowered Erzulliesta. Shop online: www.erzullie.com